About Arthkar

We're an independent mutual fund research site built for Indian investors. We don't sell funds. We don't take commission from AMCs. We make money by connecting investors who request a callback to our SEBI-registered advisor partners.

Why we exist

Other sites show numbers. We tell you what they mean. Every fund page on this site explains what the fund actually does, when it underperforms, and who it's wrong for — in plain English, not jargon.

Where our data comes from

• • AMFI India — daily NAV file (official, regulator-recognised industry body)
• • mfapi.in — historical NAV (free community API)
• • SEBI categorisation — official 2017 circular taxonomy
• • AMC factsheets — monthly disclosures (publicly available)

How we make money

When you request a callback or a personalised SIP plan, we route the lead to a SEBI-registered investment advisor. They pay us a fixed fee per qualified introduction. We never take commission from AMCs based on what you invest in.

This means we have zero incentive to push any particular fund. Our content can be honest about which funds are bad — because we don't lose anything when you skip them.